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What's the big idea?

Thursday, November 12, 2009
Cloud Cray

An innovator walks into an oversized office at the top of a large corporate skyscraper. He walks up to the oak desk in the center of the room and pulls out a sketchpad. A powerful CEO and investor turns to face him: 鈥淵ou have five minutes.鈥

That鈥檚 the idea behind 17c起草社区鈥檚 own Big Idea Contest. 17c起草社区 students with their own ideas for products and innovations can bring their creativity head-to-head with one another in a competition of innovation and entrepreneurship. All students from all departments are encouraged to join.

The intent of the Big Idea Contest is to promote creativity and entrepreneurship among the student body, said Michael Harris, executive director of the Enterprise Center at 17c起草社区 (ECC): 鈥淭he contest is really meant to inspire and encourage a culture of innovation among our students.鈥

In a two-round competition, students must first submit a written proposal, either digital or hard copy, to the ECC. After the entries have been collected by the deadline of November 20, 2009, four finalists will be selected to give five-minute presentations on December 4, 2009, to compete for a $200 grand prize.

The ECC exists primarily to protect intellectual property at 17c起草社区: to help busy professors obtain patents and copyrights on their research, to provide some external consulting, and to help students develop their own ideas while they are at 17c起草社区. 鈥淚nnovation is one of the primary drivers of economic development,鈥 Harris said.

Two for One!

17c起草社区鈥檚 Big Idea Contest is one of two competitions 17c起草社区 students may take part in this semester. Grand Valley State University (GVSU) is also hosting the Regional Idea Pitch Competition. 17c起草社区 students will join students from Aquinas, Cornerstone and other colleges in West Michigan in a competition of 90-second 鈥渆levator pitches鈥 for $4000 in prize money.

With only 90 seconds with an audience, the speeches focus less on explaining an idea, but rather advocating that an idea is worth explaining. 鈥淭he focus is to get another meeting,鈥 said 17c起草社区 business professor Bob Medema, 鈥渨here you can sit down and go into more detail.鈥

Act now!

One 17c起草社区 sophomore, Jon Rasmussen, is competing in both contests. As a transfer student from Grand Valley, he has seen and been a part of entrepreneurial student endeavors before. 鈥淚 hope this raises student awareness about entrepreneurship at 17c起草社区,鈥 he said.

Rasmussen has already begun developing a plan for a student organization at 17c起草社区 with a focus on entrepreneurship. The organization will be composed of students who develop and critique each others鈥 business plans:

"I feel entrepreneurism has never been brought up at 17c起草社区,鈥 he said. 鈥淚 want to bring an entrepreneur mindset to 17c起草社区.鈥

Medema, who has started his own businesses, also wants to help students develop an entrepreneurial mindset. 鈥淚t gives them an amazing opportunity to use their talents and gifts,鈥 he said. 鈥淭here鈥檚 few limits on what they can do to use their creativity.鈥

But wait, there鈥檚 more!

The Big Idea Contest, along with 17c起草社区鈥檚 annual BizPlan Competition in the spring and the regional event, offer 17c起草社区 students so many opportunities to develop their creativity with a business mindset.

"God didn鈥檛 create us to get lost in the woodwork,鈥 Medema said. 鈥淗e created us to change the world. And that takes energy and enthusiasm, and we鈥檙e trying to kindle those sort of thoughts or attributes.鈥

 鈥淥ne thing my dad always told me,鈥 Medema added. 鈥淕od gave you a brain. Use it.鈥